Digital marketing generally means getting the word out online about your brand and getting customers to see why they should buy from your business. But in today’s hyperconnected world, your customers can also shape the reputation of your business online in (nearly) real time. This is very important as 77% of consumers read online reviews […]

When starting a business, it’s easy to overlook some of the more important details once you start getting a customer base. Most businesses rely on getting as many customers as they can as cheaply as they can. This may have been the way to do things in the past, but now things have changed. So […]

If you are struggling with coming up with content for your marketing, then look no further! Your reviews can be a source of inspiration. Using your reviews as marketing content can help promote your reputation, which in turn helps you to gain the trust and loyalty of your customers. We know you are busy so […]

Are you a Small Local Business? Size doesn’t matter when you are offering bigger value and personalized services. What you need is to create more visibility online for the people who are looking for what you provide. What are the advantages of being a small, local business that will enable you to compete with bigger […]

Dacia and Facebook Dacia is one of Europe’s fastest growing car brands. The Goal: Their aim was to grow their brand and to generate more leads. The Result: 60,000 extra cars sold in the last three years. That’s a huge success! How did they do it? 1. They decided to use social media. 2. They […]

On the internet, standing out poses a daunting challenge, and at the same time, the best opportunity for creativity and bringing some attention to your site. Adding the extra “POW” to your content will pique a customer’s’ curiosity, build their interest, and over the course of a few transactions, earn their loyalty. This is achieved […]

Does your website have a blog? Are you blogging? 1. Companies that use blogs receive 67% more leads than companies who don’t! 2. Twenty-three percent of Internet time is spent on blogs and social networks, so you need to be blogging! 3. Businesses that blog get more visitors to their website (average of 55% more […]

LinkedIn has many marketing tools that can be used to grow your business. Using these tools to raise awareness for your business, its credibility, and its impact will put you on the path to building your brand in an organic way. Here is a brief guide on some of these tools and how they work. […]

1. Sixty-three percent of local businesses said they were going to invest in a mobile-friendly website in 2017. Why? Because 80% of internet users browse on their smartphones. If your site is not mobile responsive, then you are not in the game. Get a mobile-friendly website now! 2. Ninety-three percent of customer buying decisions are […]

The information age can be glorious. It gives customers nearly limitless information when trying to make a purchase decision, and it gives business owners like you new and exciting ways to reach those customers. It also makes it of the utmost importance to have a solidified and well-crafted website to make your case to potential […]