What is it? Remarketing is a type of online advertising that allows you to recapture the interest of a customer who has previously visited your website. After someone visits your website, remarketing allows you to follow them around as they continue to browse and then position your ads right in front of them! That’s a […]

Your Customer’s Journey goes through these stages: Awareness, Interest, Desire, and Action. There’s no telling how long they stay in one stage before jumping to the next. Sometimes the progress takes months, and others the jump is almost immediate. Many websites concentrate on the ‘Awareness’ and ‘Interest’ stage without signals toward a purchase while others […]

Wouldn’t you like to know how what your customers are thinking? How are they going to act? Well, you can! You just need to track how your current customers are interacting with your business. You or someone on your team needs to be continually answering the following questions in order to get to know your […]

If you own a website, or even several websites, it’s a good idea you know and understand the design changes that have been happening over the last couple of years. We’re talking about how a change in technology, and change in how people use your website, are directly affecting shifts in design. Website design as […]

Businesses around the globe are cashing in on Facebook’s massive audience and unique features to increase their growth, sales, and overall success. Is your business using Facebook Ads yet? Are you apprehensive to get into Facebook Ads? Never fear! At Be 1st Online, we can help you get a well-deserved Facebook boost by: 1. Capitalizing […]

It seems that in social media lists, LinkedIn is always thrown at the end as another, lesser, option to the bigger sites. However, if you are looking to make B2B connections and grow your leads there is no more effective social media platform than LinkedIn! Unlike the other social media channels out there, LinkedIn was […]

Customer behavior has changed. Now they go online to research and evaluate brands, products, and services. Your potential customers have gone digital, and so you need to. 1. Your prospective customers look online before buying! Did you know that 81% conduct online research before buying? If your products and services cannot be found online, then […]

An optimized website means that it is structured, coded, designed, and has content published in a way that will allow Google to rank it. Why is this important? Well, if Google can read your website correctly and interpret your content then it will understand the product or service that you are selling and so present […]

If your company or business website hasn’t been updated, or there are no plans to update it, you should change that strategy. User behavior is continuously evolving, and one of the most significant changes is that more people are using their smartphone devices every day. If you have ever used your phone to browse websites […]

Online reviews are crucial to managing your reputation, gaining trust and confidence. Trust is a key element to gaining new and keeping customers. Do you remember asking for a friend’s opinion about a product before deciding to buy? Didn’t you become more excited after hearing encouraging feedback? That’s how online reviews work. Let’s take a […]