To get your digital marketing performing at its optimum, you would need a Marketing Director to oversee the strategy and implementation. However, a Marketing Director would cost you $11,000 to $11,500 a month. This is a huge cost to deal with for most small business owners like you. As with any HR activity, there is […]
Grow your Potential Customers: Extend your Brand’s Reach to Thousands of Targeted Audience on Facebook and LinkedIn with $200.
Did you know you can extend your marketing messages beyond your existing followers and connections on Facebook, LinkedIn, and other channels through boosted and sponsored updates? We recommend performing a test either on Facebook or LinkedIn. The first step is to get a Facebook Business Page or a LinkedIn Company Page created for you, compose […]
Good news for business owners in the travel and hospitality industry!
Consumers are quickly shifting their reliance on digital channels for all of their travel preparation, from researching to booking. Adobe Digital Insights forecasts online revenue growth for the travel industry, with spending expected to hit $98.02 billion. The typical customer-traveler spent an average of 53 days browsing 28 different sites over 76 online sessions, with […]
What’s in a Google Algorithm?
Are you looking to improve traffic flow to your website? Search engine optimization is the golden key to bring more eyes to your page, and we want to help you get there. Google’s search algorithms are responsible for displaying the most relevant search results at any given moment. These algorithms are based on keywords, search […]
Organically Building Your Brand: Content Marketing on Linkedin
LinkedIn has many marketing tools that can be used to grow your business. Using these tools to raise awareness for your business, its credibility, and its impact will put you on the path to building your brand in an organic way. Here is a brief guide on some of these tools and how they work. […]
What Goes into Creating Optimal Content and Customer Experience
On the internet, standing out poses a daunting challenge, and at the same time, the best opportunity for creativity and bringing some attention to your site. Adding the extra “POW” to your content will pique a customer’s’ curiosity, build their interest, and over the course of a few transactions, earn their loyalty. This is achieved […]
15 Strategies to Boost Your Website’s Conversion Rate
Is a low website conversion rate getting in the way of your business’s success? Here are 15 of our tips to optimize your conversion rate: 1. Find your value proposition. What is it that makes you different from your competitors? Why are you the best choice? Whatever it is, make it central. 2. Have a […]
Welcome a Grimace with a Smile
Social media allows so much information to be at our fingertips. It allows business owners to connect with potential customers in new and exciting ways. It also gives customers new ways to reach out and share their opinions, and it is inevitable that sometimes those opinions will be negative. We want to make sure you […]
3 Ways to Get More 5-star Reviews!
Anyone in business knows that positive reviews, whether by word-of-mouth or in the online world can be just as good if not at times a better way to get customers in the door than any marketing campaign. Sometimes it may seem impossible to get the elusive 5-star review, but it doesn’t have to be as […]
Is Your Website Mobile-Friendly?
Just about everyone has some sort of mobile device, be it a tablet, smartphone or laptop.These people are also searching for a business that offers your services. If your site does not function properly on their variety of devices, they won’t waste time trying to make it work. Test your web pages for mobile-friendliness here: […]
