Consumers are quickly shifting their reliance on digital channels for all of their travel preparation, from researching to booking. Adobe Digital Insights forecasts online revenue growth for the travel industry, with spending expected to hit $98.02 billion. The typical customer-traveler spent an average of 53 days browsing 28 different sites over 76 online sessions, with […]

Anyone in business knows that positive reviews, whether by word-of-mouth or in the online world can be just as good if not at times a better way to get customers in the door than any marketing campaign. Sometimes it may seem impossible to get the elusive 5-star review, but it doesn’t have to be as […]

An optimized website means that it is structured, coded, designed, and has content published in a way that will allow Google to rank it. Why is this important? Well, if Google can read your website correctly and interpret your content then it will understand the product or service that you are selling and so present […]

You do your best to give your customers great service, but does everyone else know that? Keeping up your business’ good reputation online is just as important as its credibility offline. Here’s some things you can do to make sure the first thing customers see when they look up your business is a business worth […]

Are you looking to improve traffic flow to your website? Search engine optimization is the golden key to bring more eyes to your page, and we want to help you get there. Google’s search algorithms are responsible for displaying the most relevant search results at any given moment. These algorithms are based on keywords, search […]

How much time a day do you spend with technology? According to CNN, the average American spends 10 hours a day in front of some kind of screen. With eight hours of sleep time, that means that more than 60 percent of your waking hours are spent in front of a TV, phone, or computer. […]

Get the attention of your audience through unique and authentic storytelling! “A story can cross the barriers of time – past, present, future – and allows us to experience the similarities between ourselves and through others,” says Andrew Stanton, a filmmaker at Pixar. Customers are looking for something that is unique and relatable to them […]

Tired of wasting money on print ads, billboards, flyers, and more? Save money, and let our expert, john Smith, show you how to use SEO to gain more customers. SEO stands for Search Engine Optimization and is a powerful resource for expanding your business. SEO allows your business to become visible to those who need […]

As business owners, we must ensure that our marketing efforts are worthwhile. We need to make sure that our website’s design and structure is at optimal levels to maximize our marketing campaigns. Having someone on your team that can analyze your website traffic data will help ensure that your efforts are worth every little bit […]

SEO is a great marketing tool. Social Media is a great marketing tool as well. You have Facebook, LinkedIn, Twitter, YouTube, Instagram, etc. at your disposal. Many businesses fill their feeds with discussions about how reliable and celebrated their products or services are. Many have the persuasive copy needed to convince people to buy from […]