Do you think your PPC campaigns aren’t optimized to the fullest? How much is your ROAS (Return on Ad Spend)? What is your CTR (Click-through Rate)? What’s your Cost per Acquisition? What’s your Abandonment Rate? We will perform the evaluation, identify the problems and recommend the next steps to take. Your PPC campaigns should be […]

If you’re among the business owners who are posting and sharing content through Facebook, Twitter, and other social media platforms, then you’re off to a good start. But if you’re not getting the results you’re looking for, chances are that’s because your social media isn’t actually very social. Posting and sharing content just isn’t enough! […]

Anyone in the marketing game can tell you that online ads can boost your business’ visibility. But if you’re new to online advertising, you might be wondering, which platform is right for you and your business? And, where should you start? One strategy is to start with the heavy hitters. Google AdWords is the top […]

Any smart online digital marketer will tell you that your website is the most important aspect of any successful online business. And any successful website covers every angle when it comes to the customer’s journey on finding exactly what they need, whether that be a product or service that the business is offering. Do it […]

Keyword Research allows you to gain intelligence on the actual queries of your potential customers are using and how big the monthly search volume is for those terms. Through this research, it is easy to determine the keywords for your SEO campaign. More than 80% of buyers research online before making a big purchase. If […]

When starting a business, it’s easy to overlook some of the more important details once you start getting a customer base. Most businesses rely on getting as many customers as they can as cheaply as they can. This may have been the way to do things in the past, but now things have changed. So […]

What is it? Remarketing is a type of online advertising that allows you to recapture the interest of a customer who has previously visited your website. After someone visits your website, remarketing allows you to follow them around as they continue to browse and then position your ads right in front of them! That’s a […]

It seems that in social media lists, LinkedIn is always thrown at the end as another, lesser, option to the bigger sites. However, if you are looking to make B2B connections and grow your leads there is no more effective social media platform than LinkedIn! Unlike the other social media channels out there, LinkedIn was […]

Having social media accounts for your business is critical in this digital age. But are you getting the most out of them? Social media marketing works best when people are engaging with your business. Here are our top 10 no-sweat tips to get more engagement for your business on social media. 1. Use attention-grabbing headlines. […]