Do you have a system to track your Digital Marketing ROI? Do you have a way to quantify how your digital marketing efforts contribute to the bottom line? MarketingProfs reported that 71% of marketing leaders and providers say attributing social and content to revenue is a top challenge to showing ROI. 49% say that aligning […]

Are your competitors way ahead of you when it comes to getting leads? Ever wondered how they do that? How come their website ranks so high? Why do you keep seeing their ads at the top of the page? It’s frustrating, isn’t it? There is something that you can do about it. Interested? What if […]

You might not know that there are many places out there where people can leave reviews telling their experience with your business. Some businesses choose not to get involved because it might be too much work. This can be a huge business mistake that you will want to fix right away. In a recent online […]

SEO is the process of improving the visibility (ranking) of a website on Google using Google-friendly elements and techniques. Consider these facts: 1. Ninety-nine percent of customers looking for your services never scroll past the first page of search results. That means your business goal should be to appear on page one of the search […]

It seems that in social media lists, LinkedIn is always thrown at the end as another, lesser, option to the bigger sites. However, if you are looking to make B2B connections and grow your leads there is no more effective social media platform than LinkedIn! Unlike the other social media channels out there, LinkedIn was […]

It might surprise you to know that a lot of business owners don’t optimize their websites. And when we talk about optimization, we are not just talking about the speed of your website, although that is a big factor when it comes to the impatience of today’s web surfer. In fact, everything on websites and […]

Keyword Research allows you to gain intelligence on the actual queries of your potential customers are using and how big the monthly search volume is for those terms. Through this research, it is easy to determine the keywords for your SEO campaign. More than 80% of buyers research online before making a big purchase. If […]

It is recommended that you invest about 15% to 20% of your monthly profit into online marketing. Internet marketing agency pricing varies, as does the online marketing cost for different strategies and packages. Why do companies engage in digital marketing? Companies invest a lot in online marketing, mainly because it is effective in more ways […]

This is a frequently asked question. It depends on what you are looking to accomplish and the strategy that you have put together. Are you looking for short-term results or are you planning for next year? If immediate short-term results are your aim, then you should choose pay-per-click advertising (PPC). The results can be seen […]

When starting a business, it’s easy to overlook some of the more important details once you start getting a customer base. Most businesses rely on getting as many customers as they can as cheaply as they can. This may have been the way to do things in the past, but now things have changed. So […]