On-the-go mobile users who are near you and who are searching for a product or service on Google at this very moment should find your business. But are they? Are you visible in Google’s ‘Local Pack’ and expanded results? Increased foot traffic, phone calls, or visits to your website should mean more customers for local […]

Are you a Small Local Business? Being small doesn’t matter when you are offering bigger value and personalized services. What you need is to become more visible online to people looking for what you provide. What are the advantages of being a small, local business that will enable you to compete with bigger businesses. Here’s […]

Online reviews are crucial to managing your reputation, gaining trust and confidence. Trust is a key element to gaining new and keeping customers. Do you remember asking for a friend’s opinion about a product before deciding to buy? Didn’t you become more excited after hearing encouraging feedback? That’s how online reviews work. Let’s take a […]

Customer behavior has changed. Now they go online to research and evaluate brands, products, and services. Your potential customers have gone digital, and so you need to. 1. Your prospective customers look online before buying! Did you know that 81% conduct online research before buying? If your products and services cannot be found online, then […]

Do you recognize any of the following signs? 1. You’re not visible on search engines and if you are visible, no one clicks to visit your website. 2. If visitors do click through and visit your website, they leave almost immediately. 3. You’re getting clicks, and website visitors aren’t leaving your website, but they’re not […]

LinkedIn has 467 million users. That’s a huge audience. Facebook has an astonishing 2 billion daily users. There are 974 million Twitter accounts. The list goes on, and the audiences continue to grow. It’s obvious that if you want to succeed you should be interested in this huge pool of potential clients. Ninety-one percent of […]

Pay-per-click (PPC) is an internet marketing advertising model where businesses or individuals who want pay a certain amount of money every time your ad is clicked. This is a way of buying extra targeted visits for your website. The sponsored ads that typically appear on the top list of the results from a Google search […]

It is recommended that you invest about 15% to 20% of your monthly profit into online marketing. Internet marketing agency pricing varies, as does the online marketing cost for different strategies and packages. Why do companies engage in digital marketing? Companies invest a lot in online marketing, mainly because it is effective in more ways […]

SEO is the process of improving the visibility (ranking) of a website on Google using Google-friendly elements and techniques. Consider these facts: 1. Ninety-nine percent of customers looking for your services never scroll past the first page of search results. That means your business goal should be to appear on page one of the search […]

Does your website have a blog? Are you blogging? 1. Companies that use blogs receive 67% more leads than companies who don’t! 2. Twenty-three percent of Internet time is spent on blogs and social networks, so you need to be blogging! 3. Businesses that blog get more visitors to their website (average of 55% more […]