How much time a day do you spend with technology? According to CNN, the average American spends 10 hours a day in front of some kind of screen. With eight hours of sleep time, that means that more than 60 percent of your waking hours are spent in front of a TV, phone, or computer. […]
To Hire or Not to Hire a Full-time Marketing Director?
To get your digital marketing performing at its optimum, you would need a Marketing Director to oversee the strategy and implementation. However, a Marketing Director would cost you $11,000 to $11,500 a month. This is a huge cost to deal with for most small business owners like you. As with any HR activity, there is […]
How Using Multiple Social Media Sites Can Grow Your Business
Today’s customers are not only sticking with one social media site. Your target audience is active on many different sites every single day. Actually here are some statistics from a recent study that show just that: – 28% are on 1 site – 24% are on 2 sites – 16% are on 3 sites – […]
5 Easy Ways to Better Engage Your Audience
Every time a user comes to your website or social media page you have the opportunity to interact with them and turn them into lifelong customers! We want your customers to enjoy coming to your page and to look forward to viewing your content. So that leaves us with the question, what does your target […]
Important Design Elements that Your Website Should Have
There has been a lot of testing and research done over the past couple of years, and it’s no surprise that more people are using mobile devices to find products or services. The one thing that may or may not come as a surprise is that many businesses haven’t adapted to these changes, or even […]
The Why and How of LinkedIn for B2B Leads
It seems that in social media lists, LinkedIn is always thrown at the end as another, lesser, option to the bigger sites. However, if you are looking to make B2B connections and grow your leads there is no more effective social media platform than LinkedIn! Unlike the other social media channels out there, LinkedIn was […]
Stop Wasting Money on Traditional Advertising and Start Gaining More Customers!
Tired of wasting money on print ads, billboards, flyers, and more? Save money, and let our expert, john Smith, show you how to use SEO to gain more customers. SEO stands for Search Engine Optimization and is a powerful resource for expanding your business. SEO allows your business to become visible to those who need […]
Two Ways to Make Your Business More Visible Today!
You have created the perfect search engine optimization for your website. You have done everything right, everything you were supposed to do. But why are you not seeing any new traffic? On average it takes between 6-9 months for SEO to begin to become effective. But you don’t have to just sit around and wait […]
Keyword Research is a Critical Success Factor in SEO
Keyword Research allows you to gain intelligence on the actual queries of your potential customers are using and how big the monthly search volume is for those terms. Through this research, it is easy to determine the keywords for your SEO campaign. More than 80% of buyers research online before making a big purchase. If […]
Are you using Facebook to promote your business?
A Social Media Marketing Industry Report by Social Media Examiner revealed that Facebook is the most popular channel used by 94% of the survey respondents. Twitter follows with 68%, LinkedIn at 56%, and Instagram at 54%. 72% of B2C marketers project an increased Facebook usage more than their B2B counterparts at 63%. Are you actively […]