Digital advertising has been proven to be an effective tactic to increase your business’s visibility, traffic and sales. And there are many different digital advertising pricing models to choose from. Here are 6: 1. Cost-per-click (CPC) – you pay for every click 2. Cost-per-mille (CPM) – you pay for every thousand ad impressions 3. Cost-per-mille-views […]
An SEO Audit is a Must
So, you’re excited to get your business back into the SEO arena… that’s great! However, don’t let that excitement make you miss a crucial step before launching an SEO campaign — complete an SEO Audit first. Forty-seven percent said in a survey that a full SEO audit should be conducted every six months. How often […]
Stop Wasting Money on Traditional Advertising and Start Gaining More Customers!
Tired of wasting money on print ads, billboards, flyers, and more? Save money, and let our expert, john Smith, show you how to use SEO to gain more customers. SEO stands for Search Engine Optimization and is a powerful resource for expanding your business. SEO allows your business to become visible to those who need […]
Keep Your Business’ Remarkable Reputation Online and Get More Customers
You do your best to give your customers great service, but does everyone else know that? Keeping up your business’ good reputation online is just as important as its credibility offline. Here’s some things you can do to make sure the first thing customers see when they look up your business is a business worth […]
Grow your Business with AdWords. Now with Google Optimize + Google Surveys 360
Do you think your PPC campaigns aren’t optimized to the fullest? How much is your ROAS (Return on Ad Spend)? What is your CTR (Click-through Rate)? What’s your Cost per Acquisition? What’s your Abandonment Rate? We will perform the evaluation, identify the problems and recommend the next steps to take. Your PPC campaigns should be […]
Beat Bigger Brands and Boom your Business
Are you a Small Local Business? Being small doesn’t matter when you are offering bigger value and personalized services. What you need is to become more visible online to people looking for what you provide. What are the advantages of being a small, local business that will enable you to compete with bigger businesses. Here’s […]
Beat Bigger Brands and Boom your Business
Are you a Small Local Business? Size doesn’t matter when you are offering bigger value and personalized services. What you need is to create more visibility online for the people who are looking for what you provide. What are the advantages of being a small, local business that will enable you to compete with bigger […]
Taking Advantage of Reputation Marketing to Gain Customer Trust
Any smart business that is keeping up with current business trends will know all about how reputation marketing can affect their business, and how it directly affects things like customer retention, brand awareness, and most importantly, consumer trust. And if you aren’t taking advantage of online review sites for your business, you could be missing […]
Is your Digital Marketing Strategy Aligned with your Business Goals?
Nearly half of businesses (44%) don’t have a clearly defined marketing strategy. For firms that are active in digital marketing, nearly half do not have a defined digital plan or strategy (47%). No wonder many small businesses are struggling to understand why their online marketing campaigns aren’t delivering an ROI. Successful businesses that are running […]
Why You Should Optimize Your Website
An optimized website means that it is structured, coded, designed, and has content published in a way that will allow Google to rank it. Why is this important? Well, if Google can read your website correctly and interpret your content then it will understand the product or service that you are selling and so present […]
