Promote your brand along with its good reputation on social media and other platforms. However, things get a bit complicated when you have to deal with bad reviews. First, keep a good reputation by being honest, transparent, setting clear expectations for your customer, and by being in business because you genuinely want to help people […]
Why You Should Optimize Your Website
An optimized website means that it is structured, coded, designed, and has content published in a way that will allow Google to rank it. Why is this important? Well, if Google can read your website correctly and interpret your content then it will understand the product or service that you are selling and so present […]
Reputation Marketing and How It Can Affect Your Business
Creating and maintaining a positive reputation for your business is a vital and important aspect in creating a loyal customer base while building your brand. No major successful or popular brand started out and became successful with a negative reputation. In fact, the reputation of a business has been proven to have a significant influence […]
8 Questions You Need to Be Asking to Win More Customers
Wouldn’t you like to know how what your customers are thinking? How are they going to act? Well, you can! You just need to track how your current customers are interacting with your business. You or someone on your team needs to be continually answering the following questions in order to get to know your […]
Keep Your Business’ Remarkable Reputation Online and Get More Customers
You do your best to give your customers great service, but does everyone else know that? Keeping up your business’ good reputation online is just as important as its credibility offline. Here’s some things you can do to make sure the first thing customers see when they look up your business is a business worth […]
Online Advertising Benefits Over Traditional Advertising
There are many benefits to doing online advertising over the traditional model. One of those is the cost between the two. Traditional advertising, such as billboards or television spots (commercials) can cost quite a bit of money for a single 30-second spot. Online advertising uses a platform where you are charged by how many times […]
Is Your Business Anti-Social? Putting the ‘Social’ Back into Social Media Marketing
If you’re among the business owners who are posting and sharing content through Facebook, Twitter, and other social media platforms, then you’re off to a good start. But if you’re not getting the results you’re looking for, chances are that’s because your social media isn’t actually very social. Posting and sharing content just isn’t enough! […]
Does Social Media Marketing Work?
LinkedIn has 467 million users. That’s a huge audience. Facebook has an astonishing 2 billion daily users. There are 974 million Twitter accounts. The list goes on, and the audiences continue to grow. It’s obvious that if you want to succeed you should be interested in this huge pool of potential clients. Ninety-one percent of […]
How Optimizing Your Websites and Landing Pages Will Increase Conversions
It might surprise you to know that a lot of business owners don’t optimize their websites. And when we talk about optimization, we are not just talking about the speed of your website, although that is a big factor when it comes to the impatience of today’s web surfer. In fact, everything on websites and […]
5 Tactics to be More Engaging on Social Media and Gain More Customers
Social media is not a place that people go so that they can view advertisements, browse through all of the business pages, or read long technical updates about a company. Social media is a place to be social! This means that people want to be engaging in conversations and making their voice heard. We at […]
